
Equity
Madison Small Cap Equity
Strategy Overview
Madison Small Cap is an actively managed, high-conviction strategy that aims to provide superior long-term returns while assuming lower-than-average risk. To pursue this goal, we conduct intensive fundamental research to build a concentrated, all-weather portfolio of small cap companies that exhibit high-quality, durable growth characteristics purchased at a significant discount to what we believe their true value to be.
Key Facts
| Benchmarks | Russell 2000 Index, Russell 2500 Index |
|---|---|
| Strategy Inception | October 2001 |
| Positions | 40-60 |
| Investment Vehicles | Separate Account Mutual Fund |
Experienced Management
Faraz Farzam, CFA®
Portfolio Manager, Analyst
Aaron Garcia, CFA®
Portfolio Manager, Analyst
Investment Process
The strategy employs a research-intensive, bottom-up approach to identify high-quality, durable, and growing small companies strategically positioned in attractive industries. Our research revolves around three major categories:
- Strong business models with a special focus on sustainable competitive advantages, durable earnings growth, and strong balance sheets
- Astute management teams that create shareholder value
- Valuation assessment focused on future earnings potential

Defining Characteristics
Active management
High-conviction portfolio of quality, durable, and growing small companies.
Risk-conscious
Proprietary Risk Portal and valuation discipline help manage downside risk.
Flexible
Flexible mandate empowers portfolio managers to seek alpha from a wide opportunity set ($100M to $15B market).
Madison U.S. Equity Department
Faraz Farzam, CFA®
Portfolio Manager, Analyst
Aaron Garcia, CFA®
Portfolio Manager, Analyst
Connor Jones
Analyst
Rich Eisinger
Head of Equities, Portfolio Manager
Haruki Toyama
Head of Mid Cap & Large Cap Equity, Portfolio Manager
Maya Bittar, CFA®
Portfolio Manager, Analyst
John Brown, CFA®
Portfolio Manager, Analyst
Ray Di Bernardo, CFA®
Portfolio Manager, Analyst
Dave Geisler
Portfolio Manager, Analyst
Matthew Goetzinger, CFA®
Senior Analyst
Luke Heinen
Equity Research Associate
Drew Justman, CFA®
Portfolio Manager, Analyst
Joe Maginot
Portfolio Manager, Analyst
Brian Milligan, CFA®
Senior Analyst
Peter Montelbano, CFA®
Analyst
Andy Romanowich, CFA®
Portfolio Manager, Analyst
Eric Schuettpelz
Senior Equity Trader
Rob Tallinger
Senior Equity Trader
Consider the investment objectives, risks, and charges and expenses of Madison Funds carefully before investing. Each fund’s prospectus contains this and other information about the fund. Call 800.877.6089 or visit madisonfunds.com to obtain a prospectus and read it carefully before investing.
An investment in small cap securities is subject to risk and there can be no assurance that the account will achieve its investment objective. The risks associated with an investment can increase during times of significant market volatility. The principal risks of investing include: equity risk, small cap price volatility risk, small cap illiquidity risk, value investing risk, ETF risk, capital gain realization risks to taxpaying shareholders, and foreign security and emerging market risk. Investing in small, mid size or emerging growth companies involves greater risks not associated with investing in more established companies, such as business risk, significant stock price fluctuations and illiquidity. Contact Madison for more detailed information regarding these risks.
Madison’s expectation is that investors in the strategy will participate near fully in market appreciation during bull markets and experience something less than full participation during bear markets compared with investors in portfolios holding more speculative and volatile securities. Therefore, the investment philosophy is intended to represent a conservative investment strategy. There is no assurance that Madison’s expectations regarding this investment strategy will be realized.
Indices are unmanaged. An investor cannot invest directly in an index. They are shown for illustrative purposes only, and do not represent the performance of any specific investment. Index returns do not include any expenses, fees or sales charges, which would lower performance.
Russell 2000® Index is a small-cap market index that measures the performance of the smallest 2,000 companies in the Russell 3000® Index.
Russell 2500™ Index is a broad index, featuring 2,500 stocks that cover the small- and mid-cap market capitalizations of the U.S. equity universe.
Russell Investment Group is the source and owner of the trademarks, service marks and copyrights related to the Russell Indexes. Russell® is a trademark of Russell Investment Group.